The only way to be sure you’re buying a genuine Bose product is to buy directly from Bose or a Bose authorized dealer. Bose products purchased by consumers directly from Bose or an authorized dealer, whether online or in a physical store, are genuine and carry the Bose limited warranty.
Buying from unauthorized dealers can be risky. Bose’s limited warranty only covers products that have been purchased directly from an authorized dealer. Moreover, products purchased from unauthorized dealers may be counterfeit or stolen goods. If you attempt to resell such products, you may be subject to significant civil liability and/or criminal penalties.
What to watch for — and what to do
There are many counterfeit products in the marketplace. Bose is aware of sales of counterfeits of most types of Bose headphones and wearable audio products, including Bose Frames, Bose Sport Earbuds, QuietComfort Earbuds II, QuietComfort Earbuds, QuietComfort 45, 35 II, 35, 25, 20/20i, 3, and 15, QuietControl 30, SoundLink, SoundSport (all types), SoundWear Companion, Sleepbuds, SoundTrue, SoundTrue Ultra, FreeStyle, IE2, MIE2/MIE2i, SIE2/SIE2i, OE2/OE2i, AE2/AE2i, and Bluetooth® headsets. Wireless speakers are also often counterfeited, including SoundLink III, II, Mini, Color, Micro, Revolve, Revolve II, Revolve+, Revolve+ II, and Flex. Typically, these products are sold at lower prices than those offered by Bose and its authorized dealers, but the prices are often not low enough to cause buyers to suspect that the products are counterfeit.
In many cases, the counterfeit products and their packaging are extremely close in appearance to genuine Bose products, but they do not meet the high standards of performance found in genuine Bose products. Counterfeiters go to great lengths to make their products look like genuine products. They include warranty registration cards in the packaging, and apply serial numbers to the products that copy genuine Bose serial numbers to make them look authentic. It is extremely difficult to distinguish fake products from the real ones.
We also often see counterfeit true wireless in-ear headphones that have the BOSE logo on them, but do not resemble any product made by Bose. Bose does not make any model of headphones that includes the letters “TWS.” The only models of true wireless in-ear headphones made by Bose are Bose Sport Earbuds, Bose QuietComfort Earbuds II, Bose QuietComfort Earbuds, and Bose SoundSport Free wireless headphones.
If you believe that you may have purchased a counterfeit Bose product, we encourage you to submit our Report Counterfeits Form so we can assist you in determining whether the product is counterfeit.
Three ways to protect yourself from fraud
Buy direct from Bose. Bose.com is the official Bose Corporation website for residents of the United States and its territories, and you can find local websites for other countries at Bose Worldwide. If you wish to purchase a product now, be confident that you will receive a genuine Bose product.
Look for the official Bose Authorized Dealer badge featured on some retailers’ websites.*
Contact us to inquire whether a dealer is authorized. If you reside in the US, call 1-800-999-2673, or email us at firstname.lastname@example.org. If you reside outside the US, go to Bose Worldwide to find your country's contact information. A Bose representative will check the name of the dealer or website from which you are considering a purchase and let you know whether it's an authorized Bose dealer.
Framingham, Massachusetts, USA
*Not all Bose authorized dealers display the badge at this time.